Five Key Points for Successfully Attracting Talent on Construction Industry Job Recruitment Sites
Solve the labor shortage in the construction industry! How to attract excellent talent through effective recruitment website creation.
The construction industry is facing a serious labor shortage, with an estimated shortfall of about 1.3 million workers expected by the fiscal year 2025. Traditional job postings and public employment services have their limits, and in an era where 80% of modern job seekers check company information online, creating an attractive recruitment website has become essential. This article will detail the key points for developing a recruitment site that effectively communicates the unique values of the construction industry, such as "pride in craftsmanship" and "contribution to social infrastructure." We will introduce practical methods for improving application rates through entry form optimization, attracting young talent on high school and new graduate recruitment pages, accommodating the hiring of foreign workers, and conveying unique appeal that sets you apart from job sites. By appropriately combining these elements, it becomes possible to attract high-quality applicants who are not just "looking for a job," but are motivated to "work in the construction industry." We will provide a concrete roadmap for achieving recruitment activities that not only address the labor shortage but also contribute to the long-term growth and development of the company.
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